September 08, 2008

"Alzheimer's and MTV, cold pizza, and the election postponed?"




MTV has Alzheimer's. It's true. At only 25 years old, the once 24 hour video music channel is having a memory lapse when it comes to the Britney Spears fiasco of last year. This was when Britney appeared on live television at the 2007 VMA's in a stupor which shocked fans and MTV Execs alike. As she stumbled across the stage forgetting the lyrics to her songs, everyone ended up grabbing their heads. Britney had a meltdown on MTV and as a result, MTV punished her by saying she was no onger allowed at the event. What happened? In today's newspaper Ms. Spears is seen at last nights awards accepting armfuls of trophies under a headline that reads, "Britney cleans up at MTV!" And it was obvious that the events of last year seem to have been forgotten that quickly. First of all, what business does MTV have hosting a video award show anyway? The cable network hasn't played a music video since sometime around 1990. The only place to see any of these videos nowadays is on YouTube and Britney? That's another story in itself. I was totally unaware that in between all of her ups and downs over the last year she managed to somehow squeeze a new CD in. I don't know how she did it with such a full plate. Between going cuckoo a few times, fighting in court over her kids, and numerous auto accidents, being the "Super Trooper" that she is, she made MTV beg to take her back and they did. Besides, who else was available? The music industry is in dire need of help so, maybe Britney was the one doing MTV the favor instead of the other way around! See, even MTV forgives and forgets!
A parked semi trailer full of pizza bread that nobody will notice... or so you may think! Give it up for a truck driver from Gary, Indiana who took on the tough task of a long distance haul from ConAgra Foods in Chicago. It really wasn't that difficult to start. Just a semi trailer of Stouffer's frozen pizza bread to ship from Chicago to Utah however, a monkey wrench got thrown in right away when the refrigeration unit onboard broke down before the trip began. Afraid to back out of his travel plans, he called his boss to report the contents of the truck stolen and the insurance company put a value of $45K on the cargo. Not sure what to do next, the trucker parks his rig and attempted to turn lemons into lemonade by selling the frozen snacks off the back of the truck. In the end, one person was the most excited of all the customers and yes, it was a cop. Sometimes you really are in better shape if you call Domino's!
The 2008 election got stopped dead in it's tracks before many people voted and so far, not one candidate has been picked as a winner. Don't worry, this isn't the "Big One" with Obama and McCain that's a mess *although, that is too), this is the great promotional gimmick thought up by Pepsi's Mountain Dew brand to increase voter awareness for a new flavor of soda pop. It seems as though all the fizzle ran out before the results came in. Three new flavors of Mountain Dew were introduced in late Spring which also came in colors of red, white, and blue. The idea was, you purchase these for a limited time and then call them or visit their website to vote on which one should stick around for a while. As is often the case with new products, the interest in such a thing wasn't exactly on the mind of consumers. Apparently, the race is still on however, I'm not sure. Mountain Dew is what it is and that's that although, I must admit I like the blue raspberry flavor quite a bit. I hope it stays, but I doubt it. Every so often soda pop manufacturers feel the need to tweak one of their best sellers by adding something to the flavor or putting it in a collectable can or bottle. The last time this happened with Mountain Dew was almost exactly two years ago when the limited edition "Pitch Black" soda was introduced to store shelves in time for Halloween. I purchased a twelve pack and wasn't too impressed. For one thing, it wasn't really black but instead, was dark blue. I didn't know what it tasted like or what it should taste like, which is probably why this new annual tradition only came around once. All that remained after it baecame extinct was a bunch of Bloggers like me who wrote about what was left behind in the toilet... blue poop. For this ad campaign a lucky name was to be drawn to win tickets to meet Dale Earnhardt Jr. at a NASCAR event. Maybe it's his questionable racing season or the soda itself that kept people from casting their ballot, or maybe just like with Obama and McCain, it doesn't matter who you vote for because your pick will never end up winning anyway!

No comments: